Archive for December 2011

5 Tips to Write Better Blog Titles

Just because you build it doesn’t mean anyone’s going to come.  Yeah, it worked for that farmer in Iowa, but all he did was plow under his corn and summon some dead baseball legends.  In the vastness of the internet, there’s a lot of great content that never gets seen. While there’s no guarantee that [...]

Read more

Bringing Authenticity to Web Copy

For a moment let’s revisit that age-old advice given by career counselors on college campuses all across the country just before big interviews: just be yourself. We get it.  It’s easier said than done.  But that doesn’t mean it’s untrue.  That same sagely advice is pertinent as you approach the way you represent yourself and [...]

Read more

5 Tips to Disagree in Comments More Productively

Maybe you’ve just come across a terrible post.  Maybe you’re just in an awful mood on this particular morning.  We’ve all been there.  You’ve read something online that’s so bad it’s moved you to action.  The words of opposition pour effortlessly from your fingertips. But before you start ripping on the author’s worthlessness, take a [...]

Read more

4 Simple Ways to Write Better Headings

I’m a flighty Internet surfer.  When I read content online, I have a very short attention span.  I tend to scan through articles and open at least ten times as many webpages as I actually take the time to read in their entirety. But I know I’m not alone.  We, the surfers of the web, [...]

Read more